MEDICAL REPRESENTATIVE LIFE
Medical Representative’s Life is full of challenges. Sales are the most difficult part of the Pharma Industry; no doubt, the sales team is paid the highest.
Most of the Medical Representatives in the Pharma Industry seem to take these challenges negatively and get entangled in the daily routine which keeps them busy at the same level for years.
In contrast to this, the Medical Representatives with Positive attitude takes these challenges as the opportunity to grow & keep rising in their ranks to reach the Top position in the Corporate Pharma
MEDICAL REPRESENTATIVE CAREER GROWTH
Medical Representative can get elevated to higher positions in the sales, as Area Manager, Regional Manager, Zonal Manager, and National Sales Manager.
From above the National Sales Manager position, the next promotion is General Manager- Sales & Marketing, then VP- Sales & Marketing, President and last but not least, Managing Director.
In Pharma Industry, there are numerous examples of the once Medical representative who have reached the Managing Director Position in their career.
MEDICAL REPRESENTATIVE PROMOTION
Ideally, Medical Representative should get promoted to the next position within 2-3 years of joining the field.
However, there are many Medical Representatives who get stuck to the same position for more than 5 years, or some even more than 10 years. Thereafter, their further promotions or positions also get delayed.
It is advisable for any Medical Representative to strive to get promoted within 2-3 years by constantly discussing this with their up lines.
MEDICAL REPRESENTATIVE FUTURE SCOPE IN INDIA
Medical Representative’s future in India is very bright, provided, they keep doing their job of increasing prescriptions and helping the Pharma Corporates increase Market Share of their brands.
Pharmaceutical Brand Marketing is In-Direct Selling, in that case, Doctors act as an Influencer. On his prescription, every sale of the strip or bottle is sold. Doctors prescribe the brand, only if the Medical Representative of the Pharma Corporate keeps visiting the Doctor. Thus the job of Medical representatives would always be in demand and the future of Medical Representative’s Job is going to be brighter in India.